Mactac is presenting its new and improved Vivid chrome polypropylene prime film labels. The product is made using Mactac’s vertically integrated network and on state-of-the-art film coating and finishing assets. The material can be used in food and drink packaging, health and beauty, home and auto care.

Mactac has partnered with Fortis Solutions Group in live demonstrations of the application of the new Vivid film labels.

Mactac is also showing new direct thermal products manufactured without phenols, including a new logistics grade.

In addition, Mactac is featuring two new Precise offerings from the Spinnaker brand, allowing for both flexible service and specialty products. These include a new seamless rainbow-patterned holographic polypropylene film designed to help distinguish brands with enhanced decorative appeal. Also, a new versatile BS 5609-approved matte white inkjet polypropylene for applications requiring durability, weatherability, and chemical resistance.

Dalia Naamani-Goldman, vice president, sales and marketing, Mactac North America, says, “Labelexpo Americas 2024 offers us the opportunity to connect with current and future customers and vendors, demonstrate our expertise, and offer a first-hand look at our exciting portfolio and new company.  This year, we are showcasing how Mactac’s acquisitions enable our company and customers to be ‘Stronger Together.'”

Tasha Ventimiglia, group director, Labelexpo Americas, comments, “It’s great to see Mactac back at Labelexpo Americas. We’re looking forward to seeing the latest innovations in chrome film labeling and how this will transform the look and feel of packaging, giving improved printability – for flexographic, digital and thermal transfer printers, for example.”