MA Print Products (MAPP), the supplier of equipment, parts, and consumables to the global print industry, is reiterating its support for folding carton manufacturers, following the expansion of Labelexpo to formally embrace that segment of the packaging industry.

Through its private-brand Performance Line series of equipment, parts and consumables, MAPP has established a portfolio of products that are suited to folding carton production. This includes solutions for job preparation, printing, curing, tooling, cleaning and maintenance, complementing similar solutions for label and flexible packaging production.

Andy Clarke, European operations director, MA Print Products, comments, “From our VPM plate mounting systems and strategic global partnership with tesa tapes, to the anilox rollers, doctor blades, and replacement UV bulbs we provide, these solutions empower converters to embrace all the opportunities that are presented to them.

“Having access to a reliable and reputable source of equipment, parts, and consumables is critically important. Printers rely on these products to keep their equipment operational and producing high-quality work, all day every day. This is especially true for those printers that are diversifying their product mix and embracing a one-stop-shop mentality, or are part of a larger group structure.

“Presses today are highly capable and able to handle shrink sleeves, thin and unsupported films, and lightweight cartonboard. However, without the right source of equipment, parts, and consumables, their potential is severely limited.

“Our promise of ‘Order today, print tomorrow!’ is more than a slogan. It is the ethos that we live by to help printers produce high-quality work efficiently and consistently, whether that is labels, flexible packaging, or folding cartons and corrugated boxes,” says Clarke.

MA Print Products will exhibit at Labelexpo Europe 2025 on stand 4E05. Labelexpo Europe 2025 takes place September 16-19 in Barcelona, Spain.

While cartons are not new to the Labelexpo mix, they have played second fiddle to flexible packaging in recent years, as a packaging segment that label printers have actively embraced as a new revenue stream. Nonetheless, cartons have been present at Labelexpo shows globally for a number of years and are showcased by press manufacturers, finishing equipment vendors, and material suppliers alike.

The formal introduction of folding carton technology at Labelexpo Europe 2025 is the continuation of the natural evolution of the industry and the historically narrow web print show format to embrace the wider world of package printing.

Clarke concludes, “We already support many converters with their work to print folding cartons and can’t wait to meet with them and many others when the doors open to Labelexpo Europe 2025. MAPP is here to help all printers find their way to flexo print perfection.”