Bobst is set to host a one-time open house event for the flexible packaging supply chain at its Competence Center, in Atlanta, GA, USA. “The Future of Flexible Packaging: Workforce, Automation, and Innovation” will take place on February 24, 2026, and will bring together flexible packaging professionals for demonstrations, discussions and insights into workforce development and automation-driven production.

The open house will address key challenges facing the sector, including changing workforce dynamics, evolving skill requirements and the increasing role of automation in maintaining productivity and consistency. Attendees will have the opportunity to see live demonstrations of Bobst machines in action, including the Vision CI Flexo press, the NOVALAM S 550 laminator and the Master M6.

In addition, Bobst experts will share insights into how converters can strengthen training efforts, improve operational agility and prepare their teams for the next era of flexible packaging production.

“The flexible packaging industry continues to evolve, and converters are looking for clear, practical ways to support their teams while enhancing performance,” says John Ferreira, VP of sales, Flexible Packaging at Bobst. “This open house provides a focused, one-day opportunity to explore these topics while seeing the latest automation in action.”

The event will be held at the Bobst Atlanta Competence Center, located at 2715 Ronald Reagan Blvd, Suite 300, Cumming, GA. Attendance is open to flexible packaging professionals, production leaders and technical teams.