Xaar launches Versatex Black printbar for high-definition variable data, traceability

Xaar has announced the launch of the latest version of its Versatex printbar, bringing high-definition black 1D and 2D variable data printing to existing analog label presses and finishing lines. The Versatex Black is designed for traceability-driven markets, giving label converters the reliability, clarity and high-speed needed to add production-ready codes and variable data to existing analogue presses without disrupting established workflows.

The Versatex black printbar delivers precise 1D and 2D barcode and human readable code printing, supporting applications such as serialization, personalization, authentication codes and supply chain tracking. Alongside the forthcoming coding changes driven by GS1 Sunrise 2027 there is also increasing importance of traceability across industries including food, pharmaceuticals and consumer goods, and the ability to apply consistent, scannable codes at production speed is becoming essential.

By enabling real-time, on-the-fly data printing, Versatex ensures that every label or package can carry unique, supply chain-ready information, supporting stronger compliance and enhanced brand protection.

Xaar’s inkjet technologies play a key role in delivering this performance. Combining High Laydown capability with TF Technology, Versatex Black ensures stable and consistent jetting of black inks, even at high speeds. This results in clear, high-contrast codes that remain robust across a range of substrates and production conditions, supporting reliable scanning and long-term durability.

In parallel with the product launch, Xaar has become a GS1 UK Approved Partner, reinforcing its ability to support converters and brands as they prepare for the transition to GS1 Sunrise 2027. This recognition confirms that the Versatex Black can deliver high-quality, GS1-compliant barcodes at production speeds, giving customers confidence that their coding solutions are aligned with future regulatory requirements.

The launch builds on Xaar’s wider activity in high-speed coding and marking, as highlighted during the presentation at interpack made by Justin Noble, Xaar’s director of Product & Applications.

Titled “Breaking the Speed Barrier – How Xaar’s technology enables the fastest Drop on Demand (DOD) inkjet printheads,” Noble demonstrated how inkjet technology is helping manufacturers meet increasing demands for speed, quality and reliability in packaging production.

“Versatex Black has been developed to help converters add high-quality variable data digitally within their existing processes,” says Tom Mooney, product manager at Xaar. “As traceability and compliance requirements continue to grow, particularly with GS1 Sunrise 2027 approaching, it gives them a practical way to deliver clear, consistent 1D and 2D codes at production speed, while also opening up new opportunities for digital connectivity and consumer engagement.”

With Versatex Black, Xaar says it continues to expand the role of digital inkjet within analog production environments, providing converters with the flexibility to meet evolving market demands while maintaining the performance and reliability required for industrial applications.