OMNI Systems, a provider of high-quality labels for the logistics, food, and consumer packaged goods industries, has found success in its journey in digital printing through an ongoing partnership with Domino. With the acquisition of multiple Domino K600i digital UV inkjet printers over the past several years, OMNI Systems continues to drive efficiency, precision, and scalability in label production.

OMNI Systems is the largest privately owned label maker in America. Along with the corporate headquarters in Cleveland, OH, the company boasts facilities in Cincinnati, St. Louis, and Kansas City, KS. The plant in Cleveland is its largest at 144,000 square feet with 33 production lines.  With over 300 employees, OMNI continues to grow every year, with a goal of being carbon neutral by 2030. 

The company now operates three Domino K600i digital UV inkjet printers at its Cleveland facility. That includes two 22″ dual-bar units and one 17″ single-bar unit — enhancing its ability to produce high-quality variable data and sequential barcoded labels at greater speeds and volumes.

Domino recently sat down with OMNI Systems’ president Mike Murton, and chief financial officer Dave Campbell, to learn more about OMNI’s business, goals for the future, and how partnering with Domino is strategic in achieving those goals. 

The visit was captured in this VIDEO: OMNI Systems & Domino

Growth Strategy

“In the fall of 2022, OMNI kicked off a growth strategy to triple the size of the organization in the next seven years. That growth is going to be a mix of both organic growth and acquisitive growth, and Domino is definitely going to be a partner that we’re going to bring along for that growth strategy,” says Murton, who joined the organization in the summer of 2019.

Murton continues, “OMNI’s culture is really driven by continuous improvement. [It’s] really driving autonomy, giving people space to do their roles, really empowering our employees to go out and make decisions that drive change, and that make a daily impact for the company.”

Partnership  

As OMNI Systems looks to bring in new equipment to support its operations, the company relies on long-term partnerships developed with suppliers. By partnering with Domino, OMNI has dedicated three production lines to Domino K600i digital UV inkjet printers. These units produce eight million labels a day at the Cleveland facility.

“Speed and efficiency today are more important than ever. The Domino equipment and reliability allow us to take that speed and efficiency and give it back to our customers and drive the savings that they look for year over year,” adds Murton. “We can run 24 hours, five days a week with no downtime. And that will be important for the GS1 Sunrise initiative, which will ensure consumers are receiving the proper product information. And OMNI is confident that Domino is going to be there to support us through that change, not only supporting our current customer base but allowing us to go out and attract new customers with the changes.”

The Domino Difference

When asked if there is a ‘Domino difference’, Murton speaks of a partnership aligned with OMNI Systems’ goals and objectives.

“OMNI feels the Domino difference in a number of different ways. If it’s a level of support that we need when something does come up and we reach out to their tech support… if it’s the level of reliability that we get from their equipment, which allows us to keep the uptime and the throughput going with our presses. And it’s even with the way that they’re pushing the boundaries of technology, looking for ways to make digital print better, more efficient. It supports us in our initiative to provide the highest quality labels at the lowest prices.”

CFO Dave Campbell reinforces that key point. “As we buy equipment, we’re very keen on understanding what the return on investment is on that equipment. Domino has helped us to drive productivity, which saves money, and ultimately allows us to turn that around to the customers, helping us to provide the highest quality labels at the lowest prices. Thanks, Domino.”

And Murton concludes, “From the OMNI Systems family, thanks, Domino.”