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The HP users group will promote education, networking, and live product demos from March 24-27.
February 15, 2024
By: Greg Hrinya
Editor
A year after bringing the “Magic” to Dscoop, the HP digital users group will be swinging for a home run in Indianapolis, IN, USA. In addition to keynote speaker Alex Rodriguez, MLB legend and entrepreneur, Dscoop will provide hands-on training on the newest digital label printing presses and software while also offering networking and education. Other keynotes will include Priya Parker, an author and gathering expert, and Nevo the Mentalist, an emcee and entertainer. Registration is available here. Dscoop has evolved into an idea-sharing, continually-advancing community of 16,000 HP Industrial Print and Large Format customers and partners. This group gathers in the ultimate collaborative environment offering tools, training, and networking focused on business growth and problem-solving. Dscoop is very much a global event, too, as the 2023 edition in St. Louis, MO, welcomed more than 1,200 attendees from 38 countries and 36 states. “We have the widest portfolio in the printing industry, bringing a solution to every segment of the market,” Haim Levit, SVP and GM of HP Industrial Print, said at Dscoop Edge 2023. “We’re investing $180 million a year to better serve the printing market. HP is committed to investing and growing the business. Our goal is to make sure our customers grow, be profitable, and have the best experience. This is our DNA. ‘Better Together’ is not a slogan, it’s our way of life.” Edge Indy will provide 15 hands-on workshops and labs covering the tools and applications most requested by printers. The sessions will include deep dives on label and packaging prepress, automating print quality control through Advanced HP PrintOS and Indigo Press Technologies, and leveraging a Configuration Hub for print and finishing. Plus, in the spirit of Edge Indy and the city’s rich motorsports history, Dscoop will help users race into xRServices HP Spark. “The connections I’ve made at Dscoop have made a positive impact on me and my business,” states Cees Schouten, Geostick and member of the global Dscoop Board. “The gains we’ve made in our business would not have happened without the relationships we’ve built through Dscoop,” adds Denver Annunciation, Janus International, India. HP has planned several other notable events for Edge Indy. HP will provide a drupa portfolio reveal, which will include the digital printing specialist’s latest launches for labels, commercial print and flexible packaging. Edge Indy will be broken into tracks to gear learning and education to different segments of the printing industry. This year, the tracks will include role-based education for sales and marketing leaders; IT managers; production managers; and press operators. The full agenda is available here. Several key highlights include presentations on how to “Seize E-Commerce Business Opportunities to Open New Markets,” and, “Grow Initiating Sustainable Print Practices.” The Solutions Showcase is also a key feature of Dscoop Edge. Solutions Showcase. Attendees will have the opportunity to meet and learn from Dscoop partners in a tradeshow format. Last year’s Showcase featured live equipment from HP, as well as booths from a wide range of exhibitors, ranging from ABG, CERM, and GM (Grafisk Maskinfabrik) to Label Traxx, Martin Automatic and Maxcess. Representatives were also on-hand from Esko, GMG Color, Hybrid Software, Infigo, Matik, Michelman and more. “Our Solutions Showcase is where you learn how to progress your business and bring it to places it’s never been before,” said Kelvin Gage, chairman of Dscoop APJ, at last year’s event.
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